Job Description

Essential Performance Requirements*

• Develops, writes, and edits digital content (in collaboration with subject matter experts) for internal and external websites and communications
• Reviews and proofreads digital content for accuracy, relevancy, consistency, and grammar
• Ensures digital content meets branding, style, and plain language guidelines
• Uses HTML to edit content in various digital platforms
• Edits and resizes digital images, following best practices
• Oversees website governance to ensure accurate and organized content and structure
• Implements SEO best practices to enhance content visibility and performance
• Monitors analytics and user engagement to assess content effectiveness and make data-driven recommendations for improvements
• Improves user experience by following WCAG accessibility guidelines
• Assists in digital usability testing and writing usability testing summary reports
• Partners with Manager of Web Content, Manager of Web Development, and Coordinator of Web Design to ensure digital content is presented effectively and enhances user experience
• Guides and trains other employees on best practices for writing digital content and digital content management
• Supports Social Media Manager in writing/editing social media content
• Stays up to date with industry trends, best practices, and emerging technologies to suggest improvements and innovative ideas for digital content

Service Excellence

• Attends the workplace regularly, reports to work punctually, and follows a work schedule to keep up with the demands of the worksite
• Completes all required training and professional development sessions sponsored through Tarrant County College (TCC)
• Supports the mission, values, goals, and principles of the College

Supervision

• Works under the general supervision of the Manager of Web Content

*Performs Other Related Tasks as Required

The duties listed are intended only as illustrations of the various types of work that may be performed. The omission of specific statements of duties does not exclude them from the position if the work is similar, related or a logical assignment to the position. The job description does not constitute an employment agreement between the employer and employee and is subject to change by the employer as the needs of the employer and requirements of the job change.

Required Minimum Qualifications

• Bachelor’s degree
• Three (3) years’ working experience related to the Essential Performance Requirements

Preferred Qualifications

• Bachelor’s degree or higher in English, Journalism, Public Relations, Mass Communications, or Marketing
• At least one (1) year’s working experience with web-based technology or digital communications in higher education
• At least one (1) year’s working experience using Adobe Creative Suite software for photo editing

Knowledge, Skills and Abilities

• Knowledge of User Experience (UX) principles
• Knowledge of digital accessibility best practices
• Knowledge of content management systems
• Knowledge of Cascading Style Sheets (CSS)
• Skilled using computerized applications and enterprise systems, including word processing, spreadsheet, and presentation software
• Ability to communicate clearly and effectively, both verbally and in writing
• Ability to work effectively in a collaborative environment
• Ability to think critically to effectively solve and communicate problems in a fast-paced environment where the demands for work are varied, and unpredictable in scope and volume
• Ability to analyze data and provide sound recommendations based on policy, procedure, practice, and existing regulations

Physical Demands and Work Environment

Physical Demands

The physical demands described here are representatives of those that must be met by an employee to successfully perform the essential functions of this job. While performing the duties of this job, the employee is frequently required to sit; use hands to finger, handle, or feel objects, tools, or controls; reach with hands and arms; and talk or hear. The employee is occasionally required to stand, walk, and climb or balance. The employee must occasionally lift and/or move up to 10 pounds. Specific vision abilities required by this job include close vision, distance vision, color vision, peripheral vision, depth perception, and the ability to adjust focus.

Work Environment

The work environment characteristics described here are representatives of those an employee encounters while performing the essential functions of this job. While performing the duties of this job, the employee occasionally works near moving mechanical parts and is occasionally exposed to risk of electrical shock. The noise level in the work environment is usually quiet.

Accommodations

Reasonable accommodations may be made to enable individuals with disabilities to perform the essential duties and responsibilities.

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